Privacy Policy

Website Data Collection. Nexus Ads is the sole owner of the information collected on our Websites. The information may consist of both Personally Identifiable Information (“PII”) and Non-Personally Identifiable Information (“Non-PII”), and is collected in order to conduct business with current and prospective business clients. PII is information about a specific individual (i.e. name, contact information, or billing information) that is used to identify that individual. We do not sell or rent data collected via our Websites to other parties, but we may provide it to third parties as necessary to conduct our business operations and to our customers for the performance of our Services, or we may disclose such data as otherwise described in this policy. Nexus Ads uses these data to provide requested information to prospective clients, to establish self-service advertiser and publisher accounts, and otherwise as necessary to conduct our business. If you would like to review or request changes to PII that you have submitted through our Websites, or would like to request that we not share your PII with third parties, please contact us using the information below.

Data Collected On Our Platform and from Partners. Nexus Ads collects Non-PII from across our Platform. This data, which may include anonymous identifiers associated with your mobile device and the precise location of your device (i.e. GPS or Wi-Fi data if you enable these services), does not identify you personally, and may come from such sources like your mobile web browser, or the apps that you use. We use a variety of technologies to collect this data, including “cookies,” which are small text files that can be stored on your browser. We may also collect and/or use information collected by our partners and shared with us, and data from third party business partners. We use this Non-PII (including device identifiers) along with our technology to perform a variety of tasks, such as improving the relevance of the ads, identifying possible relationships among different browsers and devices, limiting the number of times a specific advertisement is presented to the same mobile device (frequency capping), providing an advertisement to only certain types of mobile devices, or providing a report to a client on the number of its advertisements that were clicked. We may share this Non-PII with clients, vendors, and other companies with whom we conduct business, and as otherwise described in this policy. We may also use some of this data to provide interest-based advertising, as discussed more fully below.

Other Information Sharing. Nexus Ads’s affiliated entities covered by this policy may share data with each other or with other affiliated entities. We may also share any aggregate or de-identified information with our partners. We may disclose information, including PII, when in our sole judgment we are required to do so by law, regulation, or when such action is necessary to comply with a current judicial proceeding, a court order or legal process. Additionally, there may be times where we will need to disclose information to protect our system or our rights or to ensure your safety or the safety of others. We may also transfer all or some of the data discussed in this policy, in connection with a corporate merger, acquisition, partial or total sale of assets, bankruptcy, or any other corporate change.